See http://www.reuters.com/article/scien...51984520080313
"Champagne expands domain to answer demand surge By Brian Rohan PARIS
(Reuters) - Faced with surging demand, France's champagne producers have
decided on a very simple way to boost production -- by widening the
vineyard...."

How far can you "widen the vineyard" to increase production/profits before
you dilute the "terroir"?

Cheers!

Martin