Ted Mittelstaedt wrote:
> The easy solution to that is to OEM to another company that is already
> in the distribution chain and has all the relationships built. The obvious
> one
> would be Kraft foods since they already make and sell Sure-Jell. And
> you would start with lids that would fit regular Mason jars, since that is
> an
> obvious commodity item, and
> you can advertise your name on them. Also, a bundle of a box of
> powdered pectin with, say, 5 lids in it would make logical sense.

You got that backwards. An OEM takes something made by someone else
and sells it as their own. The term was coined by IBM in the 1950's,
to refer to companies that bought IBM computers and used them in
their products. Specificaly companies that bought million dollar plus
computers and sold them as part of an oil refinery.

The automobile industry stole the term and does use it backwards. At some
point the incorrect use was enscribed in law in relation to and only to
automobile parts.

Geoff.

--
Geoffrey S. Mendelson, Jerusalem, Israel N3OWJ/4X1GM