Chemiker wrote:
> I guess I don''t get it. If women already know about the product, why
> market to them? Your statement "you're out of touch with reality if
> you think a woman wouldn't." seems to say that marketing such to
> women is not necessary, while these ads do just that...
>
> Alex, confused.

How could you possibly miss the drift of it? It's all about the new and
improved. People already know about refrigerators and motor vehicles and
kitchen stoves, but the products are still marketed to those same people.