jmcquown said...

> I watched a bunch of Alfred Hitchcock films Saturday on a classic movie
> channel. Before they started the show they had an interview with
> Hitchcock and Dick Cavett from the early 60's. At one point Cavett had
> to hold up a box of something (who knows now what it was) and say, "And
> now a word from our sponsor". Pitches have been a part of radio and
> television advertising for decades. It's not going to stop any time
> soon.


The BIG difference being, brand names products paid to sponsor TV programs
(like soap operas) and had their products available on supermarket shelves!!!

"Not available in stores" became an entirely bullshit racket and Mays was a
shrewd pitchman who took it a new level.

Sorry for his passing but, NOT sorry that he'll instantly be replaced to
continue the crap product advertising "that's not available in stores."

Andy.