"Giusi" > wrote in message
...
>
> "Paul M. Cook" ha scritto nel messaggio
>
>> So Albertson's has had this big thing going on - 20% reduction storewide.
> Take > mozarella cheese - Sargento - 1 pound ball. Usually 3.99 often on
> sale. > OK, so now the "store price" is 8.99 and they have it "marked
> down" to 6.99.
>> Same with pretty much all I buy. I checked the jarred sauces I buy, the
>> > Indian curries, the canned meats and beans, the canned tomatoes - all
>> of > them are sporting sale prices that are higher than what was the
>> store price for ages.
>>
>> So another huge price hike masquerading as a price reduction. I guess
>> they > figure people won't notice.
>
> But I think that's illegal. If you can demonstrate they are lying, you
> can sue them or report to whatever your consumer protection thing is where
> you live. I remember it happening more than once when I lived there.

The only retail ploy that is expressly forbidden is advertising for example
SAVE $5.00 Sale Price $19.99 if the retailer has NEVER sold the item @
$24.99.

Once a retailer sells Best Foods Mayo for example at $5.00 that legally
becomes the "regular" price then if they advertise the item @ $2.50 they can
legally say Save $2.50.

Dimitri