Over the years, here is what I've come to believe:

- most Americans eat really easy food every night. Comfort food? These foods
do not call for the classic reds (Brunello, Cab, Left bank Bordeaux's.)

Most Americans can learn to distinguish among fair wines and good wines and
great wines.

Most Americans would rather take their cue from Wine Spectator or Martha
Stewart. But the most fun wines are in the 10-18 USD range.

There are some great white wines that are great as aperitifs: Pinot Grigio,
Prosecco, Pinot Blanc, Moscato D'Asti.

Wine should be easy. But for most, it's not. WHY?

Rich



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The journey is the reward.