"gtr" > wrote in message news:2013051809115757241-xxx@yyyzzz...
> On 2013-05-18 14:34:50 +0000, Pico Rico said:
>
>> The restaurant was already getting bad reviews, so they had nothing to
>> loose and probably couldn't "un do" their bad reviews, given the nature
>> of this "reality" show. Might as well go for broke.
>
> That's kind of the model for the show. Restaurants (and owners/operators)
> get scathing reviews, and are losing money. Then Ramsey fixes their
> problems, re-introduces them to their community, and they are an unbridled
> success.
>
> Usually the "going for broke" aspect isn't about showing the world you
> don't care what your dining public thinks of your cooking. I don't think
> that's a winning approach to marketing.
>
> It certainly doesn't always take, but it's surprising how a little
> education--with a committed restaurateur--can turn things around.
> Frequently firing a lazy cook or trimming the menu down by a hundred
> items.
>
> Even better: *Convincing* them that fresh ingredients cooked to order will
> be substantially more *profitable* than frozen foods micro'd. Some think
> they are "saving money" this way and it almost makes sense if you take the
> eating aspect out of the calculation.

Why then do so many chain places do the frozen foods? Sure I can see some
stuff like green beans and French fries. But not everything.