A woman sent an email to the Dataw listserv. Subject: Whole Foods to
Open in August! She was all excited.

I read the email. She's excited because she won't have to drive to Mt.
Pleasant, SC anymore. Mt. Pleasant is at least 100 miles away. Now
she'll only have to drive about 50 miles to Savannah, GA!

Would you drive that far just to shop at a Whole Foods? Or any specific
store, for that matter?

I would need more than that one reason to make the trip.

Jill