On 8/27/2017 11:27 PM, Sqwertz wrote:
> On Sun, 27 Aug 2017 22:43:32 +0100, TimW wrote:
>
>> This is from a book published in the UK in 1910:
>>
>> ... a fellow names a new cereal after himself, and advertises it by
>> saying that something of the kind was once the chief food of the
>> American Indians, "one of the most stalwart races of men the world has
>> ever produced"; their women, he says, "ground it laboriously in hollowed
>> stones and cooked it in a rude manner," and yet, notwithstanding this
>> laborious grinding and rude cooking, the corn, "together with meat taken
>> in the chase, sustained a race of muscular giants."
>>
>> Does anyone know what he is talking about? I am pretty sure it would
>> have been commonplace in the USA and the UK 100 yrs ago, the cereal
>> advertised as Indian food, but I haven't been able to track it down and
>> nail the reference.
>
> The original cereal was created by C.W. post and called Elijah's
> Manna. He allegedly stole the idea of these corn flakes from John
> Harvey Kellogg and beat Kellogg to the retail market and naming his
> company the Postum Cereal Company of Battle Creek.
>
> However, religious groups protested the use and likeness of Elijah and
> it lead to a decrease in sales, which allowed Kellogg's Corn Flakes to
> become the premiere brand and long-time American favorite.
>
> In response to the religious uproar and boycott, in 1908 C.W Post
> RENAMED THE CEREAL AFTER HIMSELF, and called it "Post Toasties".
>
First thing I thought of was Kellogg's corn flakes. Although served
with meat taken in the chase threw me. My grandpa used to eat "Post
Toasties" LOL

Jill