"Doug Kanter" > wrote in message
...
>
> "PhotoMan" > wrote in message
> ...
> >
> > "Doug Kanter" > wrote in message
> > ...
> >>
> >> "PhotoMan" > wrote in message
> >> ...
> >> >
> >> > "Doug Kanter" > wrote in message
> >> > ...
> >> >> 1) I've posted at least three possible reasons, all of which are
based
> > on
> >> >> the realities of the grocery industry.
> >> >>
> >> >> 2) The actual reasons are not known to you or I, but could be if you
> >> >> wrote
> >> > a
> >> >> letter to the company instead of complaining about it in a newsgroup
> >> >> where
> >> >> nobody has the ability to give you a definitive answer.
> >> >>
> >> >> 3) You say I haven't come up with a better explanation, but you have
> > yet
> >> > to
> >> >> comment on any of the well-intended things I've written. Your most
> >> >> interesting response has merely been "They do it so they can raise
the
> >> > price
> >> >> without appearing to raise the price." You have refused to think
about
> >> >> why
> >> >> it might have been necessary to raise the price.
> >> >>
> >> >> 4) Besides being well-intended, my comments are based on working for
> > many
> >> >> years (and currently) in the wholesale end of the grocery business.
> >> >> Therefore, they're far from guesses.
> >> >>
> >> >> 5) At least twice, I've reminded others here that the price of milk
> >> >> has
> >> > gone
> >> >> through the roof over the past year or two, and wondered why anyone
> >> >> should
> >> >> expect a product that's largely made of milk to remain stable in
> >> >> price.
> >> >> Nobody (including you) has acknowledged this fact. How about doing
> >> >> that
> >> > now?
> >> >>
> >> >> 6) The tone of this entire discussion suggests that some of the
> >> > participants
> >> >> suspect an evil conspiracy. But, nobody is complaining about the
other
> >> >> grocery products which have gone through the exact same changes. Why
> >> >> is
> >> >> that?
> >> >>
> >> >> 7) My neighbor's driveway is the same size as mine. He's very happy
> > with
> >> > the
> >> >> company which completely repaved it 5 years ago, so he gave me a
copy
> > of
> >> > the
> >> >> invoice for the work because I need to have mine repaved in the
> >> >> spring.
> >> >> In
> >> >> addition to the company he used, I called 3 others for estimates.
They
> >> > were
> >> >> all pretty close in price, but every one of them was about 40%
higher
> >> >> than
> >> >> what my neighbor paid. This is far beyond normal inflation. Can you
> > guess
> >> >> what raw material the increase is based on? If you answer yes, do
you
> >> >> feel
> >> >> the increase was still unjustified?
> >> >>
> >> >> Your turn. You need to go back through the thread and actually read
> > what
> >> >> I've written before you can tell me that I haven't come up with a
> > better
> >> >> explanation.
> >> >
> >> > I never questioned the reasoning behind the price increase. Had they
> >> > simply
> >> > raised the price I would have grumbled under my breath and bought it
> >> > anyway.
> >> > Railing on and on about the cost of doing business has nothing to do
> > with
> >> > my
> >> > original post. Re-read it!
> >> >
> >> >
> >>
> >> OK. Let's assume we agree that because of real-world factors, they had
to
> >> raise the price. Did you want a large sign on the freezer case, warning
> > you
> >> that the package was now smaller? Or, did you want them to load up the
> >> ice
> >> cream with guar gum like the store-brand crap, so you wouldn't have to
go
> >> through this trauma?
> >
> > Absolutely not. No sign. No guar gum. It's not traumatic in the least.
> > It's
> > simply a shady WAY to raise prices. I'm not as gullible as they seem to
> > think many people are.
> >
> >
>
> We're going around in circles. If you think it was shady, pretend you're
the
> brand manager for Good Humor-Breyers. What would you have done
differently?

I'd have bitten the bullet and raised the price of the 2 quart package. No
deceit, nothing hidden. What would be wrong in doing so? More importantly,
explain why NOT to do it that way.