Marie wrote:

> "Default User" > wrote in message
> ...
> > I like this attitude. "Everybody who buys name brands is an idiot,
> > except for me!!!! The ones I'm slavishly devoted to make sense!!!!!
> > Yours don't!!!!!!!!"
>
> I guess I wasn't clear. There are people who only buy name-brand products,
> and will not stoop to buying generic. That's what I was talking about.
> Marie

People are idiots. People will buy name brands out of some sense of loyalty,
even when they taste and prefer other products. It makes no sense.

Look at the New Coke incident. Coke was losing market share to Pepsi. They
conducted blind taste tests and found that people preferred Pepsi. So they
came up with New Coke, Coca Cola that tasted more like Pepsi. Consumers
rebelled and insisted that they preferred the old Coke. So Coca Cola got rid
of the New Coke, brought back the old recipe and called it Coke Classic, and
their sales rose. It was a marketed fiasco that turned into a windfall for
them.