miles wrote:
> Dana H. Myers wrote:
>
>> Do these wineries regard themselves as "low-end" ? I was
>> really thinking of mass-market box and < $6/750ml retail
>> as the "low-end" segment. I'd regard the above as boutique
>> and/or regional curiosities.
>
> I was referring to typical wineries that individuals frequent when wine
> tasting. Most box/jug wine producers don't tend to cater to the walk in
> wine tasters as much as most other typical wineries.
>
>> I was thinking of Franzia, Woodbridge, Blackstone, Fetzer,
>> Yellowtail, Beringer Founder's Estate, even Charles Shaw
>> as more typical of wineries aiming at low-end mass-market.
>
> True but those wineries are mass production facilities. I was referring
> to noting what people request while out wine tasting at wineries.

Ah, OK. You originally seemed to be making generalizations
about beginning wine consumers in the US, and they didn't jive with
my observations, and I think I understand why now. I don't think tasting
rooms are typical environments for consuming wine. The supermarket
aisle is more indicative of what people drink, IMHO, including
"beginner" wines.

Dana