"yetanotherBob" > wrote:
> Ability to "afford" is one possible factor, but I'm guessing that the
> ability (or lack of ability) to think independently and to discern
> "quality" differences might be another more influential factor. "As
> Seen on TV!" seems to be a powerful marketing lever.

"As Seen on TV!" does lend an enormous amount of credibility to a product.
Notice you don't hear anyone saying "As Heard on the Radio!"... there's
probably a reason for that. Radio advertisers seem to include some of the
biggest shysters of all time. My favorites include:

Home Funding Group with Howard Olmstead... your "payment rate" is only
1-1/4%
http://www.radio-ad.com/h/media/home...s_2005_usa.mp3

Lucinda Bassett and her Midwest Center... and that second drink, well who's
counting?
http://www.radio-ad.com/m/media/midw...s_usa_2005.mp3

The See Clearly Method... who hasn't heard this one... a million times!
(sorry, no audio sample of this scam)

I really love the ones by the Home Funding Group. Some of them say "this is
truly life changing". I agree, when they foreclose on you because you can't
make the payments, it will be "truly life changing"! ;-)

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