"J. Davidson" wrote:
>
> Two questions:
> Why must one learn to like something that tastes awful? (wine)

It may be an acquired taste, but wine does not taste awful.

> And why the mystique, when wine is merely another liquid such as pepsi, tea,
> coffee, etc. Is it sort of like DeBeers and diamonds?

Not knowing anything about wine puts you in the position of being
unqualified to make that judgement. Stick to debating the merits of Coke
and Pepsi.