Dee Dee wrote:

> Hello, Judith, I lived in California for nigh-on 30 years and I never
> figured it out. Other than people thinking the wines are worth it, I
> just don't know.
>
> I wonder what other reason there is, myself.

Why would a winery sell a wine for $10 when they are selling out at $30?
I find the better wines at the smaller wineries. They sell everything
they make at rather high prices. Often they come close to selling out
to wine club members who buy futures before the wine is even bottled.