Best Foods - Hellmans Mayo
"JoeSpareBedroom" > wrote in message
...
> "KW" <keith_warrennospamatallteldotnet> wrote in message
> ...
> >
> > "JoeSpareBedroom" > wrote in message
> > ...
> >> "B. Anderson" > wrote in message
> >> ...
> >> > On Tue, 22 May 2007 13:49:15 GMT, "JoeSpareBedroom"
> >> > > wrote:
> >> >
> >> >>"Dave Smith" > wrote in message
> >> ...
> >> >
> >> >>> It is interesting to note that there are thresholds for the prices
> >> >>> people
> >> >>> are willing to pay for some things. Marketing specialists put a lot
> >> >>> of
> >> >>> effort into understanding those thresholds. When the price of
> > something
> >> >>> rises above the threshold, consumers stop buying it. So they pack
it
> > in
> >> >>> smaller units and get the price under that threshold.
> >> >>
> >> >>Interesting. In one paragraph, you call it deceptive. In another, you
> >> >>explain why the practice is valid.
> >> >
> >> > An observation, the marketing gurus may have studied this issue and
> >> > come the conclusion about pricing/packaging practices that you are
> >> > defending but the fact that you are the lone voice rationalizing this
> >> > practice in this thrread while most others find it deceptive is
> >> > somewhat telling. I'm pretty confident that most consumers when
given
> >> > the facts (costs vs. packaging vs. thresholds vs. profits), would
> >> > prefer to see higher prices than unannounced reductions in size or
> >> > weight of the products they buy.
> >> >
> >> > I think the marketing gurus need to revisit this issue.
> >> >
> >>
> >> Until some of the participants in this discussion reveal their job
> >> functions, I think we're stalled for the moment. I think you know why.
> >>
> >>
> >
> > JSP,
> >
> > Your point is well taken and I expect companies to remain both
competitive
> > *and* profitable....otherwise the laws of finance come into play and
they
> > company will die. What I do take issue with is the deceptive means with
> > which they often accomplish this goal. i.e. the way that they
intestinally
> > reduce the amount of product yield but oftentimes continue to sell it in
> > the
> > same size canister/box/bag as before in an attempt to hide the fact that
> > the
> > consumer is not expected amount of goods. To put it in a way that
> > addresses
> > the question you have repeatedly posed in this thread.....I do hope for
an
> > increase each year, but if I don't receive one, I don't simply cut a
> > couple
> > of hours out of my time *on the clock* each week to create a higher rate
> > of
> > pay per hour and then make every effort to hide the fact that I'm
sticking
> > it to the company.
> >
> > Not to mention that I too have inherited a lot of recipes from my dear
old
> > Granny that list ingredients per the package/can/bag...etc with no other
> > units of measure, so when the old standard packaging is mucked with, the
> > recipes have to be adjusted as well.
> >
> > KW
>
>
> A sensible response. But, we still don't have honest answers about the job
> functions of various participants in this discussion. This is important to
> me.
>
>
Believe it or not....after my response....I am a sales executive for a large
logistics company <G> ...and one of the deciding factors for me in joining
this company was their overwhelming commitment to a high standard of
business ethics.
KW
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