Miller High-Life Ad: $11.50 is not a lot for a burger & this commercial STILL makes no sense.
On Jul 9, 4:21 pm, "Dave Bugg" > wrote:
> norman mailer-daemon wrote:
> > Miller truck driver bursts into a restaurant rambling on about "$11.50
> > for a hamburger...", goes into the kitchen and takes all of the Miller
> > out of the fridge and drives off with it-- still rambling on about
> > "This beer is about 'High Life'... "
>
> > So, this ad makes no sense on many levels.
>
> > - $11.50 is not a lot of money to pay for a burger in a nice
> > restaurant.
>
> Blue collar guys don't pay 11.50 for a burger in ANY restaurant. It's just a
> burger.
>
> > - And if the writers of this ad assume people think this IS a lot to
> > pay for a burger, wouldn't it mean that people who could afford it are
> > living "the high life"??
>
> No. It means that they are uppity snobs who think that slapping a high price
> on ground beef makes them 'upper crust'.
>
> > Doesn't "living the high life" mean you can spend money without
> > concern?
>
> Nope. The 'living the high-life' theme meant 'life is good right here, right
> now'
Whew... talk about "brainwashed"......
|