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norman mailer-daemon norman mailer-daemon is offline
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Default Miller High-Life Ad: $11.50 is not a lot for a burger & this commercial STILL makes no sense.

On Jul 9, 4:21 pm, "Dave Bugg" > wrote:
> norman mailer-daemon wrote:
> > Miller truck driver bursts into a restaurant rambling on about "$11.50
> > for a hamburger...", goes into the kitchen and takes all of the Miller
> > out of the fridge and drives off with it-- still rambling on about
> > "This beer is about 'High Life'... "

>
> > So, this ad makes no sense on many levels.

>
> > - $11.50 is not a lot of money to pay for a burger in a nice
> > restaurant.

>
> Blue collar guys don't pay 11.50 for a burger in ANY restaurant. It's just a
> burger.
>
> > - And if the writers of this ad assume people think this IS a lot to
> > pay for a burger, wouldn't it mean that people who could afford it are
> > living "the high life"??

>
> No. It means that they are uppity snobs who think that slapping a high price
> on ground beef makes them 'upper crust'.
>
> > Doesn't "living the high life" mean you can spend money without
> > concern?

>
> Nope. The 'living the high-life' theme meant 'life is good right here, right
> now'


Whew... talk about "brainwashed"......