Miller High-Life Ad: $11.50 is not a lot for a burger & this commercial STILL makes no sense.
"moriarty" > wrote in message
...
>
> "norman mailer-daemon" > wrote in message
> ups.com...
>> On Jul 9, 5:48 pm, lambertman > wrote:
>>> On Jul 9, 4:02 pm, norman mailer-daemon > wrote:
>>>
>>> > Miller truck driver bursts into a restaurant rambling on about "$11.50
>>> > for a hamburger...", goes into the kitchen and takes all of the Miller
>>> > out of the fridge and drives off with it-- still rambling on about
>>> > "This beer is about 'High Life'... "
>>>
>>> > So, this ad makes no sense on many levels.
>>>
>>> > - $11.50 is not a lot of money to pay for a burger in a nice
>>> > restaurant.
>>>
>>> Nothing else you ever post is worth reading.
>>
>> That's because you're a pseudo-intellectual.
>>
>> Try and learn something for once in your life.
>>
>> Who could possibly not figure out that this ad is based on a
>> ridiculous premise?
>
> It's not based on a ridculous premise. The ad is meant to make fun of
> $11.50 hamburgers at snooty restaurants. Miller High Life is cheap beer,
> trying to position itself as wroking man's brew. Wealthier customers --
> those who pay $11.50 for a burger -- aren't going to buy Miller; they
> either drink wine or higher quality beer. So the ad targets the average
> joe (truck driver!) by making fun of the yuppies, whom the driver thinks
> don't deserve to drink Miller High Life (they're too pretentious).
>
> It's really pretty simple.
>
> -T
Yes. And the OP is an idiot. And his name is stupid.
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