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Whole Foods and Trader Joes
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jmcquown
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Whole Foods and Trader Joes
Dan Goodman wrote:
>
wrote:
>
>> I just returned from visiting my brother-in-law in Napa, CA, and was
>> amazed that Whole Foods is building a store right next to Trader Joes
>> in Napa. Customers are probably rejoicing, but would a store want to
>> locate right next door to their "rival" where people can easily
>> comparison shop? Maybe Whole Foods has intentions on buying Trader
>> Joes. Would Whole Foods have deeper pockets than Trader Joes, and win
>> in a price war?
>
> Actually, having two (or more) stores right near each other can result
> in more business for all.
It's like seeing Burger King, McDonald's, Wendy's (or whatever the regional
hotspot burger chain is) all grouped together. There's no lack of business
at any of them. It's called competition.
Jill
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