On Jul 11, 6:32*pm, Dave U. Random <anonym...@anonymitaet-im-
inter.net> wrote:
> "Founder and CEO Howard Schultz had a great concept, and it
> worked for a while. But too many new stores and diverse
> products changed the experience..."
>
> Harvard Business Publishing:http://easyurl.net/6c028

THIS IS a great link. hard to find an argument with this assessment

dave

The Harvard piece has an interesting perspective. It is a small
thing, perhaps, but Starbucks was not founded by Mr. Schultz. It was
founded by Gerald Baldwin, Gordon Bowker and Zev Siegl.

-Donald Schoenholt

On Jul 15, 10:59 pm, wrote:
> The Harvard piece has an interesting perspective. It is a small
> thing, perhaps, but Starbucks was not founded by Mr. Schultz. It was
> founded by Gerald Baldwin, Gordon Bowker and Zev Siegl.
>
> -Donald Schoenholt


See, Don, just one more reason to write the book. Too much bad info
floating around out there about coffeedom.
Bernie

On Jul 15, 11:59*pm, wrote:
> The Harvard piece has an interesting perspective. *It is a small
> thing, perhaps, but Starbucks was not founded by Mr. Schultz. *It was
> founded by Gerald Baldwin, Gordon Bowker and Zev Siegl.
>
> -Donald Schoenholt

While Mr. Schultz was not the founder of Starbucks, is it not true
that he was the one who transformed a regional retailer of coffee
beans into the coffee shop expereince that Starbucks is today? An
interesting thought to ponder is: Would Starbucks be the same today
without Schultz? I suppose one could argue that Howard Schultz
founded the concept of Starbucks as a coffee shop selling espresso
based beverages.

Shane

On Jul 16, 2:36*pm, shane > wrote:
> On Jul 15, 11:59*pm, wrote:
>
> > The Harvard piece has an interesting perspective. *It is a small
> > thing, perhaps, but Starbucks was not founded by Mr. Schultz. *It was
> > founded by Gerald Baldwin, Gordon Bowker and Zev Siegl.
>
> > -Donald Schoenholt
>
> While Mr. Schultz was not the founder of Starbucks, is it not true
> that he was the one who transformed a regional retailer of coffee
> beans into the coffee shop expereince that Starbucks is today? *An
> interesting thought to ponder is: Would Starbucks be the same today
> without Schultz? * I suppose one could argue that Howard Schultz
> founded the concept of Starbucks as a coffee shop selling espresso
> based beverages.
>
> Shane

you are 100% correct.

in the same way that Ray Kroc turned a greaseburger stand in San
Bernardino into McDonald's.