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in article , modom at
wrote on 11/7/03 9:48 PM:

> On 07 Nov 2003 18:46:13 GMT, (Finocchio568)
> wrote:
>
>> I'm brainstorming names for a bakery I'm hoping to open in a year. Just one
>> simple, effective and possibly catchy word.
>>
>> I would like to see if you have any suggestions. The bakery is basically a
>> homey, rustic type (with mostly an European flavor/twist) - scones,
>> poundcakes, pies/tarts, cookies, crackers, breads (and eventually sandwiches
>> &
>> soups).
>>
>> Thank you very much.
>>
>> Ciao, Michael
>
> Lagniappe
>
> or Dough
>
> or Doh!
>
> or Tarts
>
> But I have to admit my favorite eatery name (tonight at least) has to
> be the moniker for Gordon Matta Clark's 1970s artists' coop kitchen in
> NYC: Food.
>

Now this is something I've been thinking about posting here, but haven'thad
the opportunity until now.

I do not care for this new trend of naming restaurants, stores, etc one word
names.

There is a restaurant nearby me called "Wish". Silly.

I have heard of many new, trendy restaurants in NYC, especially, being named
with one-word names. Here's a samplling from "Citysearch.com"

Mix March Hunters Jane
Veritas Icon Punch Taste Deborah
Sage Alias Relish Village Clove
Zoe Anytime Craft First Prune Town Josephina
WD-50 Pop Thalia Inside Jefferson Compass
Merge Pfiff Amuse Thom Elmo Butter No.9
Choice Nikki Eugene Charlotte Demi Public
Island

Enough!!!! (there's probably a restaurant named "Enough" somewhere, too, if
not, yet, there will be, soon).

When did this trend start?
Does anyone agree it's pretentious?

It's one thing to name a restaurant "Elmo's". One would assume either the
chef or the owner were named "Elmo". It makes sense. It's like saying
"Elmo's restaurant", only the "restaurant" part is understood. That's cool.
That works. It's descriptive. But the restaurant is just called "Elmo".
Like it's a person. Strikes me as pretentious with a capital P.

And really, who would want to eat at a restaurant named "PRUNE"? Or "Pfiff"?

I am obviously not up on what's hip, chic and trendy, thankfully, because I
think the new naming style is goofy and silly.

Your bakery should be called "Michael's European Bakery". Because that's
what it is. It says everything the name of a business needs to say: "This
is a bakery. We sell baked goods like those found in Europe. Michael owns
it." And when you branch out into soup and sandwiches, add the words "and
Deli" to the sign!!!

Voila!

One logically named bakery.

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