Beer (rec.drink.beer) Discussing various aspects of that fine beverage referred to as beer. Including interesting beers and beer styles, opinions on tastes and ingredients, reviews of brewpubs and breweries & suggestions about where to shop.

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I can't seem to find a popularity list for beer, in sales.
Coor's Lite has to be on top, but what about the others?

greg
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GregS wrote:
> In article >, wrote:
>> On 2007-07-26, GregS > wrote:
>>> I can't seem to find a popularity list for beer, in sales.
>>> Coor's Lite has to be on top, but what about the others?

>> Heh. Perhaps you meant to say "near the top".
>>
>> Sales by brand (through June 17)
>> Bud Light: 16.3%
>> Miller Light: 8.7%
>> Budweiser: 8.4%
>> Coors Light: 7.2%
>> Natural Light: 4.8%
>> Busch Light: 3.3%
>> Corona Extra: 3.2%
>> Miller High Life: 2.8%
>> Busch: 2.6%
>> Michelob Ultra: 2.1%
>>
>> Biggest change from 2006 to 2007 was Bud light, up 0.5%
>>
>> All data by Information Resources, Inc.

>
> That strikes me funny in a way. I usually drink Bud Light when I go out
> bar hopping cause it has low alcohol, 3.8 as tested many years ago. When I go
> to the beer store, It just seems like every other person has a 30 pack of
> Coors Light, and I just don't see the Bud often.


Yeah, well, beer sales still vary from region to region, neighborhood to
neighborhood and store to store, so judging by who's got what in line
isn't very accurate.

>
> I was trying to find the sales of Milwaukee's Best, but I do see its the
> Miller company.


Those figures are for brands, not breweries. Miller's Milwaukee's Best
and Milwaukee's Best Light each have about 1% of the market, based on
this Beverage World 2007 Industry Report (
http://www.beverageworld.com/special...ustry-2007.pdf
Beer starts on page 19).
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In article >, wrote:
>GregS wrote:
>> In article >,

> wrote:
>>> On 2007-07-26, GregS > wrote:
>>>> I can't seem to find a popularity list for beer, in sales.
>>>> Coor's Lite has to be on top, but what about the others?
>>> Heh. Perhaps you meant to say "near the top".
>>>
>>> Sales by brand (through June 17)
>>> Bud Light: 16.3%
>>> Miller Light: 8.7%
>>> Budweiser: 8.4%
>>> Coors Light: 7.2%
>>> Natural Light: 4.8%
>>> Busch Light: 3.3%
>>> Corona Extra: 3.2%
>>> Miller High Life: 2.8%
>>> Busch: 2.6%
>>> Michelob Ultra: 2.1%
>>>
>>> Biggest change from 2006 to 2007 was Bud light, up 0.5%
>>>
>>> All data by Information Resources, Inc.

>>
>> That strikes me funny in a way. I usually drink Bud Light when I go out
>> bar hopping cause it has low alcohol, 3.8 as tested many years ago. When I go

>
>> to the beer store, It just seems like every other person has a 30 pack of
>> Coors Light, and I just don't see the Bud often.

>
>Yeah, well, beer sales still vary from region to region, neighborhood to
>neighborhood and store to store, so judging by who's got what in line
>isn't very accurate.
>
>>
>> I was trying to find the sales of Milwaukee's Best, but I do see its the
>> Miller company.

>
>Those figures are for brands, not breweries. Miller's Milwaukee's Best
>and Milwaukee's Best Light each have about 1% of the market, based on
>this Beverage World 2007 Industry Report (
>
http://www.beverageworld.com/special...ustry-2007.pdf
>Beer starts on page 19).


Thanks for the link..

greg
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